In need of a promotional item for my work, I decided to create a custom Shan Designs Christmas card. Knowing that not all my clients celebrate a traditional North American Christmas I thought it would be fun to letter a non-traditional phrase while still giving it the aesthetics of a traditional postcard. Red and green, holly etc. I think the juxtaposition creates a fun and relaxed view on the so commonly used, politically correct "happy holidays."
New Parent Package
See The Ability
Fun swag that catches the eye is a great way to increase recognition and awareness. This was exactly the purpose of this lettering project I did for the Canadian Down Syndrome Society. "Hey cute shirt! Hey what's CDSS?!" is what they'll hopefully say :)